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Intuit: Goldman Sachs reiterates Sell, $304 target; Mizuho reiterates Outperform, $430 target; INTU down 1.9% to $286.80, 56% YTD
What happened
INTU fell 1.9% to $286.80 on Sept. 23, 2026 (market cap ~$78.45B) amid a stark analyst split. On Sept. 24, Goldman Sachs (analyst Gabriela Borges) reiterated a Sell rating with a $304 target, citing limited visibility into newer growth areas and pressure in the tax business. Mizuho reiterated an Outperform with a $430 target (per MarketBeat), against a consensus Hold with an average target of $431.55. The stock was down ~22% over the month and 56% YTD as of Sept. 24; the 52-week range was $252.84–$703.96.
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Start your free 14-day trialWho’s affected
- INTU directly (the sell reiteration vs. outperform split reflects the 14%-to-9–10% growth deceleration). Tax-software/DIY-tax peers (pressure narrative around pricing pressure and customer losses in DIY tax). Application-software sector (AI-disruption selloff spillover, e.g., Salesforce CRM, ServiceNow NOW).